Cox Mobile x Apple

Cox Mobile is a savvy alternative to big mobile providers. Had the honor of working this campaign back to back (to back) years and solving the challenges of bringing these to life:

How do you write a spot about the new iPhone without knowing its features?

How do you use a brand mascot that can’t talk or hold the iPhone?

Can you make a :30 spot in 18 days?

COX MOBILE x iPHONE 17 PRO

Teen iPhone users can do more with the ultimate pro camera system besides doomscroll and take selfies.

Role - Art Director

ECD - Amy Ditchman

CD copy - Adam Repp

CD art - Jack Miller

CD art - Jesús Díaz

SCW - Eric Hulting

COX MOBILE x iPHONE 16 PRO

Our sheep mascot who can’t talk or hold the brand new iPhone can have the best day ever with it.

CREDITS

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